New Defender Badges & Decals

Vinyl decals are one of the quickest, most affordable ways to personalise your Defender. Our own-design range is cut from automotive grade vinyl with a textured matt black finish, and includes side panel kits for the 110 and 90, door and side vent decals, a longer bonnet decal, and TOW arrows for the rear bumper.

Some of them earn their place beyond looks. The bonnet decal helps cut glare when you're off-roading, and the rear bumper protection decal shields the paintwork on the loadspace threshold from daily loading, dogs, and scuffs. Our vinyl kits are designed and manufactured in the UK, with fitting videos available to show how to apply them.

Genuine Land Rover badges and lettering are also here for owners who want to restore or change the badging on their vehicle.

Frequently Asked Questions

Will these decals fit my Defender 90, 110, or 130?
Many decals are designed for a specific body style or panel. For example, the side panel kits fit the "floating pillar" panel that is on all 110 models and an option on the 90. Each listing states exactly which variants it fits, so check this before ordering, or contact us if you're unsure.

How do I apply the vinyl decals?
Most decals are applied wet, using water with a little baby shampoo, which lets you reposition the decal before squeegeeing the water out. Many are supplied with high-tack application film pre-fitted and an alcohol wipe to prepare the surface. Fitting videos are available, and most owners fit these themselves. We are unfortunately not able to recommend fitting centres.

Are your badges and lettering genuine?
Yes. All the badges and lettering we sell are genuine Land Rover parts and this is stated in each product listing. Our vinyl decals are our own designs and are not genuine Land Rover parts.